Paper Chain Southeast Asia Expo + WEPACK Southeast Asia 2025

To further strengthen the upstream and downstream synergistic effects of the paper-making and packaging industrial chains, two major organizers specializing in paper-making and packaging exhibitions - China National Chemical Information Center (organizer of the Paper Chain brand) and RX (organizer of the WEPACK brand) - will co-host the Paper Chain Southeast Asia Expo + WEPACK Southeast Asia 2025 in Jakarta, Indonesia.

The exhibition, to be held from July 29 to 31, 2025, at Indonesia JIEXPO Exhibition Center, will feature over 300 participating enterprises and present a high-quality supply system for the whole Southeast Asian paper-making and packaging industrial chain. Its organizers will deeply explore industry resources from multiple countries such as Indonesia, Vietnam, Malaysia, and Thailand, extensively invite trade visitors from related application industries to attend for consultation, help exhibitors effectively expand more intended customers and promote in-depth cooperation and mutual benefits between Chinese and Southeast Asian paper-making and eco-friendly packaging industries.

With diverse demands in Southeast Asian market driving the development of corrugated packaging market, as well as rapid growth of emerging industries like e-commerce and take-out in addition to traditional commodity and transportation packaging needs, packaging manufacturers have witnessed increasing demands for short-order equipment, corrugated paper processing equipment, folding carton processing equipment, and food container processing equipment, etc. According to research data from authoritative market consulting institutions, the Southeast Asian corrugated packaging market is expected to have a compound annual growth rate of 4% during the 2021-2026 forecast period.
RX, the organizer of WEPACK Southeast Asia, has keenly captured market development trends, and begun to host the Indonesian Corrugated Folding Carton Manufacturing Summit since 2011. By doing so, it has accumulated extensive resources from industry buyers, media, and associations, and established long-term cooperative relationships with local authoritative institutions such as the Association Corrugated Converting Indonesia (ACCI), Indonesian Packaging Federation (IPF), and Indonesian Pulp & Paper Association (APKI). Such profound market foundation enables WEPACK to precisely link with the Southeast Asian packaging industry and assist exhibitors in quickly expanding local markets.

WEPACK Southeast Asia 2025, having reached strategic cooperation with Paper Chain Indonesia, will be co-located and held in conjunction with the latter from July 29-31, 2025 at Indonesian JIEXPO Exhibition Center. Officially renamed "Paper Chain Southeast Asia Expo + WEPACK Southeast Asia 2025", both shows will jointly create a large-scale, all-around paper technology, packaging processing, and packaging application whole industrial chain specialized exhibition gala in the Southeast Asian region

Upgraded Exhibition to Land in Indonesia

Seizing New Frontiers in Going Overseas to Southeast Asia

Paper Chain Southeast Asia Expo + WEPACK Southeast Asia 2025 will officially move to Indonesia. As Southeast Asia's largest economy, Indonesia holds a crucial position in the global packaging industry, demonstrating strong momentum especially in paper packaging, eco-friendly packaging, and intelligent packaging fields. This will provide more potential market opportunities and help expand markets in Southeast Asia and global business at large.

Indonesia offers a massive market with rapid packaging industry growth.

Indonesia is one of Southeast Asia's largest manufacturing and transportation hubs and one of the world's fastest-growing emerging markets, with swift economy development featured by a stable annual growth rate of 5% and robust market vitality.

The Indonesian market influences over 600 million consumers in ASEAN. With robust export growth, it is gradually becoming a major player in the international packaging market. In recent years, Indonesia has attracted significant global investment, particularly in electric vehicles, battery manufacturing, logistics, and packaging sectors. At the same time, the booms in e-commerce, take-out, food and beverage, and pharmaceutical industries have driven increased demand for paper packaging, eco-friendly packaging, and intelligent packaging.

Paper Chain Southeast Asia Expo + WEPACK Southeast Asia, in alignment with national strategy, receives vigorous government and industry support.

Paper Chain Southeast Asia Expo + WEPACK Southeast Asia actively responds to the China-ASEAN cooperation strategy. Previous editions had garnered support from industry associations across various countries and regions, including the Asian Corrugated Cases Association (ACCA), Association Corrugated Converting Indonesia (ACCI), Malaysia Printing Association (MPA), Federation of Malaysian Manufacturers (FMM), Philippine Printing Partnership (PPP), Corrugated Box Manufacturers' Association (CBMA), Malaysian Corrugated Carton Manufacturers’ Association (MACCMA), Lanka Corrugated Cartons Manufacturers Association (LCCMA), Hong Kong Corrugated Paper Manufacturers' Association (HKCPMA), Vietnam Packaging Association (VINPAS) and Vietnam Printing Association (VPA), etc., continuously raising the exhibition's international influence.

Additionally, Paper Chain Southeast Asia Expo + WEPACK Southeast Asia has received policy support from Guangdong Province's "Guangdong Trade Global" campaign, with participating enterprises from Guangdong eligible for allowances, further reducing exhibitors' costs for overseas market expansion.

WEPACK Southeast Asia will be co-located and held in conjunction with Paper Chain Southeast Asia Expo, creating a whole industrial chain display platform from paper-making to packaging and end application:

• Upstream: Paper-making, pulp, eco-friendly materials
• Midstream: Packaging equipment, printing technologies, intelligent packaging
• Downstream: Packaging applications in food, beverage, pharmaceutical, e-commerce industries, etc.

This integrated exhibition model will greatly improve connection efficiency between upstream and downstream industrial chain enterprises, while helping exhibitors precisely expand into the Southeast Asian market.

Strong partnership for joint efforts in creating a whole industrial chain packaging gala in Southeast Asia

In 2025, Paper Chain Southeast Asia Expo + WEPACK Southeast Asia reached a strategic cooperation agreement with Paper Chain Indonesia to launch in conjunction at the same location, collaboratively creating the largest and most comprehensive whole industrial chain specialized exhibition gala covering the paper-making technology, packaging processing, and packaging application in the Southeast Asian region.

About "Paper Chain Indonesia"

Paper Chain Indonesia

Paper Chain Indonesia, as the only specialized exhibition in Indonesia focusing on pulping, paper-making, and eco-friendly packaging, has received strong support from government departments and business associations in Indonesia, Vietnam, China, Thailand, and other countries. The exhibition is co-organized by China National Chemical Information Center (CNCIC) and Indonesian Pulp and Paper Association (IPPA), who signed a memorandum of deep cooperation mechanism in the China-Indonesia paper-making and packaging industry in 2023. IPPA annually organizes over 30 local Indonesian front-line paper-making and packaging manufacturers to participate in the exhibition.
The previous edition attracted over 150 participating enterprises from the United States, Germany, Thailand, Indonesia, Japan, and other countries and regions. Renowned manufacturers such as PT. Surabaya Mekabox, Bukit Muria Jaya, PT. Pabrik Kertas Tjiwi Kimia Tbk. (APP Group), PT. Riau Andalan Pulp and Paper (APRIL Group), PT ENGGAL SUBUR KERTAS, PT FAJAR SURYA WISESA TBK, PT INDAH KIAT PULP & PAPER TBK, and PT SOPANUSA TISSUE & PACKAGING SARANA SUKSES were invited to visit for consultation, and they conducted in-depth discussions and exchanges with onsite exhibitors and established multiple cooperation intentions. 

Review of previous events

Tap into the new blue ocean of Southeast Asian packaging!

One-stop precise connection of resources across the whole chain

With the rapid rise of e-commerce, take-out, and light industries in Southeast Asia come unprecedented growth opportunities for the regional packaging market. Enterprises' increasing demands for diverse, small-batch, and personalized packaging products fuel the industrial chain to accelerate transformation and upgrade. As an influential packaging industrial chain specialized exhibition in the Southeast Asia region, WEPACK Southeast Asia provides an efficient industry platform for global packaging enterprises to precisely dock with the Southeast Asian market and expand into emerging business.

Brand promotion and industry exchange

• Enhance brand influence: As a significant packaging industry gala in Southeast Asia, WEPACK Southeast Asia has garnered support from numerous international associations and media. Participating exhibitors could showcase their products and technologies, thereby increasing their brand awareness and impact in the Southeast Asian market.

• Industry summit and technical exchange: In conjunction with Southeast Asia Packaging Industry Summit, the exhibition will invite industry experts and enterprises representatives to share market trends and technological innovations, etc. Exhibitors could grasp this opportunity to exchange with peers, learn about the latest industry dynamics, and enhance their technological levels and innovation capabilities.

Customer resources and collaboration opportunities

• Establish long-term partnerships: Through face-to-face communication with trade visitors and potential customers, exhibitors could gain deeper insights into customer needs, build trust, and hence facilitate cooperation intentions and transactions. Business consultation and exchange activities during the exhibition will provide excellent collaboration opportunities.
• Pinpoint core procurement decision-makers, secure 2,500+ target buyers: Collaborate with regional industry associations and procurement alliances to drive onsite purchases and cooperation; precise matchmaking for TAP specially invited buyers, face-to-face connection with high-quality buyers; deeply reach out to local and regional large-scale purchasers, brand owners, and distribution channels.

Industry insights and market research

• Understand market trends: The exhibition will bring together packaging equipment and product enterprises from around the world. Exhibitors could take the opportunity to observe competitors' products and technologies, comprehend market dynamics and customer needs. Through exchanges with other exhibitors and visitors, they could gather market intelligence to inform their own product R&D and market strategy adjustments.
• Learn from advanced experience: By visiting local renowned enterprises' plants and production facilities, exhibitors could learn the latest production technologies and plant planning solutions in the Southeast Asian market, thereby improving their own production management levels.

Review of Onsite Activities & Highlights of Previous Editions

▲ Opening Ceremony of WEPACK Southeast Asia 2024

▲ Southeast Asia Packaging Industry Summit

▲ 500 overseas trade deals matched 

▲ Overseas associations and large-scale manufacturers attended in groups

Paper Chain Southeast Asia Expo + WEPACK Southeast Asia 2025
looks forward to your participation,
to jointly expand into the Indonesian and Southeast Asian packaging market!
Book your booth now to seize the opportunity!
Participation contact
Mr. Adward Lu
Tel: +86 21-2231 7103
Email: [email protected]